Ajit Kumar
Head of Marcom
Ajit Kumar is Head of Marketing Communications at Intelegencia, where he leads brand strategy, content, and creative across digital, BPO, and engineering services. With over 12 years in advertising and marketing, he brings sharp, agency-trained instincts to every brief, building campaigns on craft rather than cleverness for its own sake. Off the clock, he splits his time between movies and books, often arguing the former should be more like the latter.
Top Expertise
32
Articles Published
9
Topics Covered
12+
Years Experience
Blogs by Ajit Kumar
Content MarketingE-E-A-T and Content Strategy: Building Trust and Authority in 2025
Google’s search algorithm is changing faster than ever. Today’s digital world requires trust and credibility for SEO success. The era of ranking high with keyword stuffing or generic blog posts is…
Digital MarketingHow to Build a Video Advertising Strategy in 2025
Video ad spend is at a record high in 2025. With short-form formats dominating consumer attention and AI opening doors to smarter personalization, the competition is fiercer than ever. To win, you…
Digital MarketingVideo Advertising in 2025: Trends, Platforms, and Strategies That Win
Video advertising is a paid marketing tactic that uses short, engaging video clips to promote products, services, or brands, often on social media platforms. With video advertising, marketers aim to…
TechnologyNetSuite ERP Implementation Best Practices
Implementing NetSuite ERP is more than just switching to new software. It can transform the way your business operates. When done right, it can streamline workflows, provide real-time visibility, and…
TechnologyWhat is NetSuite ERP and Why Businesses Love It
Juggling multiple business tools can quickly become a messy and time-consuming process. Having different tools for accounting, inventory, and CRM can stretch you thin and may even lead to bungles…
Digital MarketingNavigating the Changing Landscape of Digital Marketing in 2025: Insights from Industry Experts
2025 is shaping up to be an exciting year for digital marketing. AI and automation are still going strong and look set to dominate the digital marketing landscape. There is an increased focus on…
Content MarketingImplementing Strategies to Boost E-Commerce Content Engagement and Conversions
In today’s digital-first retail environment, content has emerged as a cornerstone of eCommerce success. Gone are the days when product listings and price tags were enough to influence purchasing…
Content MarketingHow to Craft a Powerful Brand Voice in Content Marketing
Brand voice refers to the distinct personality and communication style a business uses to interact with its audience. It reflects your brand's identity, resonates with your audience, and sets you…
Digital MarketingData-Driven Marketing: Leveraging Analytics for Smarter Decision-Making
For the uninitiated, data-driven marketing refers to the optimization of brand communications based on consumer data and trends. Data-driven marketers use customer data to forecast customers' future…