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Ranjeeta Roy

Ranjeeta Roy

Associate Director of SEO

Ranjeeta Roy is Associate Director – SEO at Intelegencia, where she works on a diverse range of SEO initiatives focused on improving organic visibility, search performance, and business growth. With nearly two decades of experience, she specializes in technical SEO, content strategy, keyword research, on-page and off-page SEO, SEO audits, AI-driven search optimization, Generative Engine Optimization (GEO), and SEO analytics. She helps brands strengthen their presence across both traditional search engines and emerging AI-powered search experiences.

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Top Expertise

SEO Strategy & Organic GrowthTechnical SEO & Website AuditsAI Search Optimization & GEOContent StrategyWebsite Migration & SEO RecoveryAuthority Building & Digital PR

10

Articles Published

3

Topics Covered

19+

Years Experience

Blogs by Ranjeeta Roy

How to Do SEO Competitor Analysis: Step-by-Step Guide & ToolsDigital Marketing
Ranjeeta RoyApr 28, 202610 min read

How to Do SEO Competitor Analysis: Step-by-Step Guide & Tools

Every keyword you are not ranking for is already driving traffic to someone else. That gap is not accidental. It exists because other sites have made better decisions around content, links, and…

SEO Content Strategy: The Complete Guide to Building Organic Growth That LastsContent Marketing
Ranjeeta RoyApr 22, 202617 min read

SEO Content Strategy: The Complete Guide to Building Organic Growth That Lasts

Many organizations invest in content, but only a few see consistent results. Strong writing and relevant topics alone do not guarantee performance. Organic traffic often stays flat, rankings…

The Complete Local SEO Checklist: Best Practices to Improve Local Search RankingsDigital Marketing
Ranjeeta RoyApr 16, 202613 min read

The Complete Local SEO Checklist: Best Practices to Improve Local Search Rankings

Local search behavior has shifted dramatically. A large share of consumers search online before visiting a store or calling a service provider. Google's local algorithm weighs three things above all…

15 Best SEO Tools to Improve Rankings and Website PerformanceDigital Marketing
Ranjeeta RoyApr 9, 202613 min read

15 Best SEO Tools to Improve Rankings and Website Performance

Search engine visibility is one of the most valuable and competitive assets a business can build. Paid advertising delivers traffic, but the moment the spending stops, so does the volume. Organic…

Evergreen Content Strategy for Long-Term SEO SuccessContent Marketing
Ranjeeta RoyDec 18, 20258 min read

Evergreen Content Strategy for Long-Term SEO Success

The digital world changes quickly. Trends shift, algorithms update, and audience interests evolve every day. Yet some content continues to perform long after it goes live. That is the strength of…

Revenue-Driven Content Optimization: SEO Tweaks That Boost ConversionsContent Marketing
Ranjeeta RoyDec 15, 202510 min read

Revenue-Driven Content Optimization: SEO Tweaks That Boost Conversions

Most brands still treat SEO as a race for rankings and clicks rather than a disciplined way to grow revenue. Revenue-driven content optimization flips that mindset: instead of optimizing only search…

What Makes for Good SEO Content?BPO
Ranjeeta RoyJul 20, 20213 min read

What Makes for Good SEO Content?

Creating effective SEO content helps your eCommerce page rank higher. Learn the key elements of good SEO, including keyword strategy, structured content, and engaging titles.

The Best SEO Copywriting Tools to Rank Your Content on GoogleBPO
Ranjeeta RoyDec 22, 20203 min read

The Best SEO Copywriting Tools to Rank Your Content on Google

Google has long been the playing field for digital marketing. Its advanced algorithm and impressive recommendation systems make it a priority for anyone who wants to gather clicks.

SEO Copywriting for Dummies: An Introduction to Optimizing ContentBPO
Ranjeeta RoyJun 21, 20203 min read

SEO Copywriting for Dummies: An Introduction to Optimizing Content

SEO copywriting helps content rank higher on search engines and engage human readers. Learn how keyword research, body density, and appealing headlines drive online traffic.